Our Brand

At I Am Fitness, our products are inspired by real women athletes.


We are a Canadian-owned company, based on the concept of empowering women to be their best by providing comfortable, high-quality fitness apparel. Our apparel is created to provide a functional style for everyday wear - whether that means hitting the gym, lounging at home, or running errands around town.

Our functional (yet feminine) collection of fitness apparel is a true representation of our brand's love for everything fitness. Tough enough for women who hit the gym daily, but functional and stylish enough for those who need a little inspiration on their fitness journey, our fitness gear is created to compliment your unique personality, and to never stand in between you and a tough workout.

I Am Fitness.

You Are Fitness.

We Are Fitness.